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Kerakoll, a global leader in the GreenBuilding materials market

In the current global era, Kerakoll continues to invest in tangible and intangible assets as part of a master plan bringing constant growth from financial year to financial year and a place in the elite group of key competitors set to dominate the international marketplace in the future.

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Growth in turnover from 1990 to 2009 and Kerakoll position in the market of GreenBuilding products

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Competition in the modern marketplace is driven by green innovation, and success is measured by unique, intangible values such as human capital, brand recognition and customer satisfaction levels.

The Kerakoll strategy is clear, and based on the realization that having a good product alone is not enough to survive in the marketplace. To emerge, the Company also needs to focus on internationalization, process innovation, culture and the pursuit of total quality.

Kerakoll The GreenBuilding Company serves the high-end of the global market for GreenBuilding products. To compete at this level, the company delivers quality that is kind on the environment, customer service, brand value, and a far-reaching distribution network, never losing sight of the company identity and remaining true to our values.

 
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